Skills Resumé

• P&L Management
• Business and Corporate Strategy
• Strategic thinking, analysis and decision-making (extensive background in market-entry strategy, product strategy, diversification and market penetration).
• Management of multi-million-dollar above-the-line brand campaigns (TV, Radio, Outdoor, Print, Cinema...)
• Extensive background in online product management and online marketing , SEO (Search Engine Optimization), SEM (Search Marketing), affiliates, viral marketing, social media marketing and online display.
• Outlining product strategies and building product roadmaps. Product Development (from idea generation to commercialization) & Product life cycle management.
• Recruits, sets up and mentors senior teams in an international environment.
• PMO: project definition, estimation, planning, and co-ordination of the team’s work (PMI methodology)